One of the most common and effective ways of advertising in the subway - is placing stickers. Sticker called the advertising message printed on adhesive paper, that is, advertising stickers. To such advertising in the subway for a long time maintain their appearance, when selecting products to take into account certain technical requirements. Namely, one must have markings of the manufacturer. Foil sticker must have self-adhesive base, but should not leave adhesive residue after removal from the surface, must be made in accordance with modern new technologies. In addition, the film should not be fragile and brittle, so it was resistant to wet or dry rub a few times.
Promotions, stickers are located inside subway cars, are highly effective influence on potential consumers of goods or services. During a long stay in the car when you travel, the passenger reads and stores the advertising messages. Moreover, in his memory is not only text information but also graphic images of the advertised products. This is done regardless of a person's will - unconsciously. Text ads in the subway should have high repeatability, in which case it will be able to form an individual opinion of the future buyer. Before how to begin an advertising campaign in a train station, you must familiarize yourself with some features of such activities. Advertising stickers - it's plastic or vinyl, which can be bilateral or unilateral suffered a picture, advertising image.
In size stickers are divided into three types: 1. Stickers 60 to 40 cm and 30 to 40cm. By area, this type of advertising field is the best option. It is suitable for Advertisers like structures of small and medium businesses, and large advertising campaigns. 2. Stickers 48 by 12 cm This size is suitable for placing stickers on the panel over the window and door openings. This sticker is clearly visible from any point of view regardless of the fullness of the car passengers. 3. Stickers 35 by 15 cm are placed on the glass sliding door car metro trains. They are also located at the desired height, suitable for review and scrutiny. A feature of this type of sticker that distinguishes it from others is its two-sided. Advertising information can be seen for both passengers in the car, and for those who are on station platform.