It would face the leader. It would focus on a single product (preliminary report) - the largest commercial bank - offering other value added products only. Decided to focus on a narrow market sector. Specifically decided to focus on a single bank with 1500 branches, of which selected the 900 largest. The all personally visited within four months. Keep in mind that the distances from one office to the next could be between 100-150 meters, ie were next to each other. In addition commercially in an office, or the director or agent, are provided, which are also available to receive the visit.
It did not require nor was ever made upon the conclusion of visit. 10 zones were plotted on the city in terms of ease of travel to maximize the number of daily visits. Gathered on the spot requests received by fax or in the office. Our entrepreneur just out each morning to your route to visit the office, appeared, talked with the principal or agent, left the documentation, he said goodbye and went into the next office. In addition to our enterprise, to address this niche has another advantage, as opening bank branches only in the morning was perfectly organized their day. In the morning visit in the afternoon do the job. While he performed the work we focus on innovating the service that the office had received so far. One example: - Where competition put only the company name in large letters and in black on paper folio, we create a modern logo on glossy paper and color .- Where competition using dot matrix printer, inkjet printer we used, where competition in a brown envelope delivered all reports with a detailed hand on the outside, we overtook The report by fax or mail we sent the original .- Each letter, each document (not reports) had a different phrase like "The things going wrong does not mean you can not get worse," which had just outline what treatment and was a different relationship with the client.
Farggi wants to give the jump to the Middle East in the next Farggi years is dedicated to ice creams of quality and cakes of high pastry shop. The standard, that has predicted an ambitious plan of international expansion, will abrir the 40 new premises, in next the five years, in Qatar, Arab Emirates, Kuwait and Saudi Arabia. With the purpose of to reach these important numbers of growth, Farggi has signed a masters contract tax exemption Ibin Ajayan TRADING Group, a holding company with soothes in Qatar, that at the moment owns a real estate division, powerboats and a mark of car rental. This group, that counts with more than 700 workers, also operates several companies of maintenance and services, and recently it has taken control of a restoration division. It is indeed in this point where the agreement signed by Farggi is framed. The plan of international expansion that has designed the standard must like objective duplicate almost the 100 ice-cream shops that compose the group at the moment, many of which will be located in the Middle East. In order to undertake this growth, framed in Strategic Plan 2009-2013 of the company, the group has recently acquired the facilities of Unilever and Dachy, that will become logistic center of the tax exemption. With this reconstruction, the Farga Group makes its products in the old plant of Frigo, acquired recently, whereas the new activities are carried out logistic of Dachy in center, in Sant Vince dels Horts, and the old factory of Montgat.